Drinkers Not Vexed By Brand In 'Sea Of Tequilas,' 5th Circ. Told

By Spencer Brewer ( April 29, 2025, 5:27 PM EDT) -- A Fifth Circuit panel seemed hesitant to accept a U.S. tequila startup's argument that it was selling its product in a "sea of tequilas" that all have similar marks, questioning Tuesday whether its branding had enough similarities to an older Mexican brand called "Clase Azul" to confuse consumers....

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