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Sonate Corporation v. Beyond Meat, Inc.

  1. September 21, 2026

    Judge Reduces $38.9M Beyond Meat TM Verdict

    A Massachusetts judge slashed a $38.9 million trademark infringement verdict against Beyond Meat Inc. for an advertising campaign that used the slogan "Great Taste, Plant Based" after finding that the trademark owner failed to prove all of its damages.

  2. November 24, 2025

    Beyond Meat Hit With $38.9M Verdict In Ad Slogan TM Suit

    A Massachusetts federal jury hit Beyond Meat Inc. with a $38.9 million verdict Monday, finding the meat-alternative food maker's use of the slogan "Great Taste, Plant-Based" in joint Dunkin' Donuts ads willfully infringes a trademark registered by rival Vegadelphia Foods, according to counsel.

  3. October 29, 2025

    Beyond Meat, Rival Headed To Trial After Mixed TM Ruling

    Meat substitute maker Beyond Meat Inc. has lost a final attempt to avoid a trademark infringement trial slated to get underway next month in a Massachusetts federal courtroom, following a mixed ruling on cross-motions for summary judgment Wednesday.