Big Horn Took A Free Ride On Red Bull TM, Judge Says

Law360, London (February 3, 2020, 6:27 PM GMT) -- A British company that sold an energy drink with a double-ram design on its can mimicking Red Bull’s charging bull logo infringed the Austrian beverage giant’s trademarks, a London court determined.

Kelyn Bacon QC of Brick Court Chambers, sitting as a deputy judge of the High Court, said in her Thursday ruling that the designs used by Big Horn UK Ltd. would likely cause the average consumer to connect its product to the Red Bull trademarks. As a result, Big Horns' designs are taking “an unfair advantage” of the distinctive character and reputation of Red Bull's trademarks, she said.

“It is...

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