Next Says Smiling Jellycat Toy Design Too Common To Be IP

By Hanna Vioque ( July 16, 2026, 8:45 PM BST) -- British retailer Next has pushed back against toymaker Jellycat's claims that a biscuit-shaped cushion and doorstop were copies of its "Amuseables" plush toy range, arguing that simple facial features on soft toys is not unique to the popular brand....

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