VPR Brands, LP v. Shenzhen Weiboli Technology Co. Ltd. et al

  1. August 31, 2023

    Nothing 'Distinctive' About Chinese Elfbar, VPR Brands Says

    VPR Brands has urged a Georgia federal court to toss counterclaims that its latest product launch infringed a Chinese vape maker's Elfbar product, arguing there's nothing "distinctive" in the "shape, coloring, font [or] style" of one of the most popular disposable e-cigarettes.

  2. August 02, 2023

    Vape Cos. Could Be 'Forced' Into Settlement In Elfbar Spat

    The litigation between U.S. and Chinese vaping companies over the "Elf" name could end in a settlement, a mediator told a Florida federal judge on Tuesday, saying that favorable rulings on two key issues for one party would likely "force" the other side to "adjust their settlement demands."

  3. June 07, 2023

    'Elf Tank' Co. Says It Owns 'Elf' TM In Ongoing Vape Litigation

    A Chinese maker of e-cigarette products has declared itself the "senior user" of the "Elf" trademark, in a counterclaim seeking to upend any right Florida-based VPR Brand LP has asserted in its ongoing legal fight with foreign companies that produced the popular "Elfbar" disposable vapes.

  4. May 05, 2023

    Vape Maker Strikes $5.3M Deal With Wholesaler In 'Elf' TM Suit

    A Florida-based wholesaler of vape products has agreed to pay $5.3 million to the maker of "Elf" branded vapes, VPR Brands LP, to end claims that it infringed on the company's brand by distributing "Elfbar" products, according to a deal made public in filings with securities regulators.

  5. May 04, 2023

    Vape Cos. Seek Order Barring US Rival In 'Elf' TM Suit

    The U.S. and Chinese vaping companies fighting over the trademarked word "Elf" have escalated their dispute, with the foreign firms now seeking to block the other from selling a product they claim steals their "Elfbar" style and the domestic firm claiming they are ignoring a previous court order prohibiting them from selling Elfbar.

  6. February 23, 2023

    'Elf' Vape Makers Get Order Blocking Counterfeiters

    A Florida federal judge on Thursday ordered a Chinese vape maker to stop marketing its "Elfbar" brand electronic cigarettes in the U.S., finding that VPR Brands LP, which makes and sells "Elf" brand vapes, is likely to succeed on its claims that the Elfbar vapes infringe its trademark.

  7. November 18, 2022

    Vaping Co. CEO Says Knockoff Device 'Hijacked Our Brand'

    The CEO of vaping company VPR Brands LP told a Florida federal court on Friday that a Chinese manufacturer's knockoff vaporizer product "hijacked our brand," cutting into sales and potentially drawing regulatory scrutiny.

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