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L'Oreal Blocks Chinese Co.'s 'Tressora' TM Bid At EUIPO

By Jamie Lennox ( March 30, 2026, 4:35 PM BST) -- L'Oréal has blocked a trademark application by Chinese company "Tressora" after the French cosmetics giant proved that consumers in the European Union could confuse the mark with the "Trésor" perfumes it sells through its Lancôme subsidiary....

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