UK Privacy Head Proposes Curbing Kids' Social Media 'Likes'

Law360 (April 16, 2019, 6:27 PM EDT) -- The U.K.'s privacy authority has floated the idea of limiting children's use of likes on social media, calling them a "reinforcement technique" that keeps kids glued to their platforms and giving up their personal data.

Draft rules released Monday by the U.K.'s Information Commissioner call for companies to stop "nudging" young users into turning on settings that prompt them into agreeing to share more user data and staying engaged with their services for longer. Examples of "nudging techniques" include making a "yes" button to agree to data sharing more attractive than a "no" option, the ICO said.

But the regulator also...

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